About

The Big Ordeal helps patients and their loved ones deal with the emotional effects of a cancer diagnosis.

181107_Cynthia1381-correction3I am not a doctor. But, I have been preparing my whole life to write The Big Ordeal. I learned the basics of interviewing, synthesizing information, finding the headlines, and telling a story as a journalist early in my career. After a brief interruption to earn an M.B.A. from Harvard Business School, I spent 25 years as a management consultant. Success depended on my ability to jump into new topics, ask sensitive questions, understand specialized information, and turn complex findings into a compelling narrative.

Shortly prior to my diagnosis, I resigned from Montefiore Medical Center, where for three years I had served as vice president and chief marketing officer, focused on telling stories of health and recovery. While at Montefiore, I gained a deeper understanding of medicine and an opportunity to build relationships with cancer professionals who are helping me write The Big Ordeal. Now, when I’m not writing, I mentor patients going through gynecologic cancer as part of a program called Woman to Woman.

You can read my cancer story here.

The information I present here is based on interviews with nearly 100 patients, as well as oncologists, psychiatrists, neuroscientists and other experts. It is not meant to diagnose or treat cancer, and should not be considered medical advice. If anything you read here raises questions or concerns for you, please discuss it with your doctor.

4 thoughts on “About”

  1. Bravo, Cynthia!!! Kudos and congrats on your latest!! A great testament to YOUR strength, resolve, expertise, compassion, dedication and brilliant outlook! How many you will help!!! Mazel mazel on this great accomplishment/achievement!! Best…cheers…heidi

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